The resulting 4 quadrants tell you the following: In this example the variables Margin and Movement are crossed and the performance of each product is compared with the average of the whole category. Using this analysis you can reduce Out-of-Stocks (= increased revenues) as well as reduce overstocks (= reduction of costs, less waste due to out-of-date and freeing up space for new products). The user defines the acceptable margins, after which Retail Shelf Planner colors the products:

Various supply chain variables (supply, restocking, case size) and consumer demand are taken into consideration. In this analysis the actual shelf stock is compared with the stock that is required to meet the targets that have been set. Using this analysis you can check if the most valuable shelf space (= that at eye-level) has indeed been allocated to the most “important” products. Optionally one can focus on the top or bottom performing products only.

White: Ignored as they do not fit into top 20% or bottom 20%.

In this analysis the user can select the variable (sales, profit, movement) as well as the percentages. The worst performing products, in this example also good for 20% of sales, are displayed in red.

In the example on the left the top performing products that generate 20% of sales are displayed in green. The examples of visual and financial analyses below give an impression of the capabilities that Retail Shelf Planner offers to support the decision-making process in balancing the available assortment and the available retail space. In-Store – Capture store audit data from Photos.Why is planogram maintenance so important?.News – Shelfstock partners with Figuera Costa.

Retail planogram examples